Blogs

Get analytics tips, tutorials, and information related to your niche domain. Our blogs will help you use market insights to rank better in the category you operate in and for your company to grow.

Ecommerce market study
Category management
Digital Shelf Analytics

Category Management – A Complete Guide

What is Category Management Category Management is a process commonly used in retail and eCommerce industries, where similar products are grouped together into separate categories

digital commerce growth
Digital Shelf Analytics

Dynamic Pricing in Retail – Retail Guide 2023

What is Dynamic Pricing Dynamic pricing in retail refers to the practice of adjusting the prices of products in real-time based on various factors such

Share of Voice
Social media

Share of Voice: A Complete Guide

What is Share of Voice Share of Voice (SOV) is a metric that measures a brand’s or company’s share of the total online conversation or

Customer Review Analysis
Social media

The Essential Guide to Voice of the Customer

What is Voice of Customer Analysis? Voice of Customer Analysis (VoC) refers to the process of capturing and analyzing the needs, wants, and expectations of